Industries

Grounded in the technology, we bend the Salesforce platform to create unique and innovative, industry-specific solutions.

Industry-specific solutions are often built on the foundation of existing technologies and processes, leaving little room for innovation. Our team brings cross-industry insights and platform knowledge to develop unique solutions that address your challenges while also providing you with a competitive advantage.

As Salesforce releases new industry-specific offerings, our team digs into the functionality and combines Traction best practices, IP and third party technologies to enhance the power of the solution.

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Manufacturing

With manufacturers shifting their focus from cost-per-unit to their customers, legacy enterprise resource planning software (ERP) doesn't support an enhanced customer experience. These systems have siloed data and limited channel visibility leaving manufacturers with an incomplete view of the customer.

With extensive experience in the manufacturing industry, we help manufacturers successfully transition to a customer-first model. Connecting existing ERPs, back office systems and the Salesforce platform, you can empower your sales, service and marketing teams with a full understanding of your customers across the organization.

Read the Brampton Brick Story

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Non-Profit

Traction’s dedicated non-profit services team utilizes deep expertise in Salesforce to build customized solutions tailored to the needs of the non-profit community. We’ve helped more than 100 organizations further their missions across over 300 successful projects and continue to foster relationships with non-profits around the world.

Traction is a recognized thought leader and Premium Salesforce.org Partner. We leverage our unique experience of working with large-scale clients in the commercial sector and apply a thoughtful approach to implementing game-changing technology for non-profit organizations.

Read the ACF story

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Retail

Today's B2C organizations are engaging with customers and their supply chain across multiple channels. Integrated systems, processes and data allow those multi-channel retailers to provide better customer experiences that increase brand loyalty. Leverage the Salesforce platform to collect and connect that data at every point of the customer and product journey.

You can also provide your employees with the tools and resources they need to create meaningful connections to your brand and your customers on a single platform through Traction Retail.

Read the Patagonia Story

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Professional Services

Professional services organizations are faced with the unique challenge of tracking the work their consultants do in the same way many businesses track the sale of tangible goods. To us, it's more than just tracking hours and budgets, it's about keeping your finger on the pulse of what everyone is working on, how much they're working and how they feel about the work their doing.

Take the Salesforce platform to the next level by mixing traditional professional services metrics with people-focused data. With these statistics working together, your team will also have access to the information they need to effectively deliver projects.

Read the MightyHive story

After thousands of engagements, we understand the unique challenges facing your industry and draw on experience to build solutions that overcome them.

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Financial Services

Enable your customers to manage aspects of their engagement with you on their terms. With a Salesforce Community, your organization will be able to close deals quicker and reduce reliance on call centers.

Client Story
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Telecommunications

With extensive data expertise, we've helped telecommunications enhance and standardize the quality of the data in their Salesforce instance so they can make informed data-driven decisions.

Client Story
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Software and Tech

Give your customers and prospects the best experience from the top of the sales cycle through post-purchase support with a Salesforce system that customizes the way each customer experiences your brand.

Client Story
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Transportation

Move data out of siloed platforms and into a centralized system that makes it easier and faster for sales representatives and customer service agents to access data and assist customers.

Client Story
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Hospitality + Tourism

Understand your guests' profile and history with all their data stored in a single platform. Know their preferences and past adventures so you can tailor your service to meet their needs.

Client Story
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Industrial Services

Moving from analog systems will help your organization increase data accuracy and employee efficiency, enabling your organization to maintain real-time records of your work.

Client Story
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Real Estate

Move from siloed, development-specific databases to a single, consolidated view of each customer. This will help your organization understand home buyers' interest and purchases across your business' developments.

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Legal Services

Integrate Salesforce to core firm systems, so that all the important information they need is in a single place to drive higher client engagement by creating a collaborative space for attorneys and firm staff to track accounts and related matters.

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