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Blog Archive

3 Quick Questions for a Nonprofit We Love: Take a Hike Foundation
Photo: Take a Hike Foundation Every month, we feature a nonprofit that we have loved working with. This month, we’re asking Take a Hike Foundation about their interpretation of this year’s TractionForce theme—The Collective Why. Name: Virginia Chomley Position:...

Posted on April 9, 2019

It’s Time to Treat Your Employees Like You Do Your Customers
With smiles all around, it’s hard to tell who’s from Traction on Demand and who’s a customer.  Want your employees to stick around? Then stop treating them like employees in the traditional sense. Instead, start treating them with the...

Posted on February 12, 2019

How Salesforce Interaction Studio Personalizes the Marketing Journey in Real Time
Traction on Demand is excited to start building one-to-one marketing journeys as one of four Interaction Studio Lighthouse Partners. In June 2018, Salesforce introduced Interaction Studio, a powerful solution that complements Salesforce Marketing Cloud’s expansive toolkit. Interaction Studio enables...

Posted on February 2, 2019

Takeaways from NRF 2019: Fusing Online and Offline Retail Shopping
Last week, we got a look at one of retail’s biggest tech innovations when Salesforce unveiled Einstein Visual Search at NRF 2019: Retail’s Big Show. This new functionality takes a user-uploaded photo and recommends a visually similar product from...

Posted on January 23, 2019

Life Lessons on Demand: Tractionites Share Their Tips with Teens
Students in the Junior Achievement Company Program learn that some of the best lessons are taught outside the classroom. The work experience opportunities for high school students have come a long way since the day camps, restaurants and factories...

Posted on January 17, 2019

The Effortless Experience: Implementing Next Issue Avoidance
In this series, Dave Galloway is diving into the concept of the Effortless Experience, a customer service framework that limits customer effort in each interaction. This method is composed of four key pillars: channel flexibility, next issue avoidance, engineered...

Posted on August 22, 2018

NPSP Feature Release: Customizable Rollups
*Updated with video link. A greatly anticipated Nonprofit Success Pack (NPSP) feature has finally arrived and it’s everything we wanted it to be and more! The team at has re-worked how donations and other relevant details roll up...

Posted on May 31, 2018

Learning from the Best Managed Companies: Clio, Thinking Capital and Salesforce
Every summer hundreds of companies begin compiling their applications for Canada’s Best Managed Companies award. Award writers begin sifting through their company’s processes, policies and financial records to determine what makes their company successful. When they’ve submitted their applications,...

Posted on March 9, 2018

A Helping Hand
Take a Hike and YWCA spent their holiday seasons working to raise up their constituents. For many of us, the holiday season is a time filled with family, food and great memories. A time when we treat ourselves and...

Posted on January 22, 2018

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