TRACTION FOR GOOD
“The meaning of life is to find your gift. The purpose of life is to give it away.” – Pablo Picasso
Traction for Good (T4G) is Traction on Demand’s community engagement program. Created with Picasso’s words in mind, we give what we’re good at. Since 2011, we have directed 100% of our partner referral fees towards funding technology projects for non-profits organizations. Whether in the form of donations or service grants, we believe that we can provide the greatest value to non-profits by leveraging our expertise in Salesforce and helping them drive their mission through technology. T4G also supports the wider community by inspiring and enabling Tractionites to be philanthropists, encouraging businesses to adopt a social strategy and providing opportunities for kids to learn how to code.